
- NIKE UNDERCOVER JUN TAKAHASHI PREZZO ITALIA UPGRADE
- NIKE UNDERCOVER JUN TAKAHASHI PREZZO ITALIA PLUS
NIKE UNDERCOVER JUN TAKAHASHI PREZZO ITALIA UPGRADE
The looks were a huge upgrade to the designer’s previous collections in every way: he took streetwear to high-fashion levels by using unexpected cuts, forward-thinking prints and manifestly luxe fabrics. As one can imagine, the two were already well connected within the Ura-Harajuku area, so it didn’t take long for the store to become one of the city’s most influential fashion hubs.Ī year after setting up Nowhere, Takahashi put on his first womenswear runway show at The Garage in Daikanyama for Tokyo Fashion Week.

Named Nowhere, Takahashi launched the store alongside his school friend Nigo (as in Nigo the DJ, record producer and founder of Bape and Human Made). This led to the designer dreaming of his own retail space and subsequently setting up a store, circa 1993. Initially, Takahashi’s collections largely consisted of customized pieces created from vintage finds before he knew it, prominent Japanese stores such as Billy’s in Tokyo began to stock his collections. From inception, UNDERCOVER collections have been informed by rebellion, which explains the label’s ‘We Make Noise, Not Clothes’ slogan and the gothic undertones of the aesthetic. (Productive, we know.) The designer combined his interests and influences with avant-garde notions that were circling in the industry at the time to create a brand-new look. In 1988, Takahashi graduated from Bunka Fashion College in Tokyo, and just two years later, he founded UNDERCOVER. Interestingly enough, Takahashi only started to pay attention to Kawakubo after being dragged by a friend to a Comme des Garçons show. To be specific, he did this by joining punk rock tribute band the Tokyo Sex Pistols as lead vocalist adopting the nickname ‘Jonio’ to pay respects to one of his heroes, Johnny Rotten tattooing his arms up (which, FYI is an act that’s frowned upon in Japan) and, showing dedicated admiration for the work of punk designers such as Vivienne Westwood and Rei Kawakubo. Born in the historic Japanese city of Kiryū in 1969, the streetwear designer deviated from the traditions of his culture by immersing himself in the global punk movement. You may have to select a menu option or click a button.At heart, Jun Takahashi – founder of UNDERCOVER – is a punk. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have more than one ad-blocker installed. You’ll usually find this icon in the upper right-hand corner of your screen. Click the icon of the ad-blocker extension installed on your browser.When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.Click on the large blue power icon at the top.Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.It will turn gray and the text above will go from “ON” to “ OFF”. Click on the “ Ad-Blocking” button at the bottom.Click the Ghostery icon in the browser extension area in the upper right-hand corner.

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NIKE UNDERCOVER JUN TAKAHASHI PREZZO ITALIA PLUS
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